Born as a reaction to those overpriced and stuffy brands, they're all about creating some seriously cool, earth-friendly eyewear that won't break the bank.
Don't be fooled by the name - they're all about quality. They craft their shades with the same factories and suppliers as the luxury brands, but without the crazy markup. Their frames are handmade from bioacetate, a plant-based, biodegradable material that's also Rx-ready.
Made with high clarity CR-39 lenses that block 100% of that harsh UVA/UVB. They use optical-grade, stainless steel, 5 barrel hinges, and wire cores for added strength.
Crap is all about the planet. They design their shades just a block from the beach at their Venice HQ, and they're a certified carbon-neutral business and proud member of 1% for the planet.